Samseong-dong Travel Guide

Seoul

Samseong-dong which includes interior views
Samseong-dong
Samseong-dong featuring shopping and interior views as well as a small group of people
Samseong-dong which includes shopping, signage and interior views
Samseong-dong showing a city and a skyscraper

With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Center, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theater or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa TempleOpens in a new window, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay program allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit


Top hotels in Samseong-dong

L7 GANGNAM by LOTTE

L7 GANGNAM by LOTTE

4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is ₹9,788 per night from 11 Aug to 12 Aug
₹9,788
₹10,767 total
11 Aug - 12 Aug
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (1,578 reviews)
"Very convenient in transport or facilities for family and business trip"

Reviewed on 13 Jul 2025

L7 GANGNAM by LOTTE
Grand InterContinental Seoul Parnas by IHG

Grand InterContinental Seoul Parnas by IHG

5 out of 5
521, Teheran-ro, Gangnam-gu, Seoul
The price is ₹23,479 per night from 21 Aug to 22 Aug
₹23,479
₹28,409 total
21 Aug - 22 Aug
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free Wi-Fi, free parking and 3 restaurants. Our guests praise the helpful staff and the property condition in ...
9.4/10 Exceptional! (1,005 reviews)
"Room is a little old, not enough closets for longer stay. Almost all supplies such as tooth paste, shaving kits charge extra, it is very rare happen to 5 stars hotels ."

Reviewed on 19 Jul 2025

Grand InterContinental Seoul Parnas by IHG
HOTEL in 9 Gangnam

HOTEL in 9 Gangnam

4 out of 5
618, Yeongdong-daero, Gangnam-gu, Seoul
The price is ₹8,525 per night from 3 Aug to 4 Aug
₹8,525
₹9,539 total
3 Aug - 4 Aug
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the helpful staff and the clean ...
8.6/10 Excellent! (842 reviews)
"The staff are helpful, kind and honest. The hotel is clean and one of the biggest shopping center is nearby."

Reviewed on 21 Jul 2025

HOTEL in 9 Gangnam
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
The price is ₹13,333 per night from 24 Jul to 25 Jul
₹13,333
₹14,666 total
24 Jul - 25 Jul
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a fitness centre. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (2,827 reviews)
"Actually quite impressed with our stay."

Reviewed on 19 Jul 2025

ENA Suite Hotel Namdaemun
LOTTE City Hotel Myeongdong

LOTTE City Hotel Myeongdong

4 out of 5
362, Samil-daero, Jung-gu, Seoul
The price is ₹10,615 per night from 3 Aug to 4 Aug
₹10,615
₹11,677 total
3 Aug - 4 Aug
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free Wi-Fi, a rooftop terrace and breakfast (surcharge). Our guests praise the breakfast and the ...
8.8/10 Excellent! (2,588 reviews)
"The property is clean and convenient but the room is starting to show the age so a refresh is needed."

Reviewed on 21 Jul 2025

LOTTE City Hotel Myeongdong
Sotetsu Hotels The Splaisir Seoul Myeongdong

Sotetsu Hotels The Splaisir Seoul Myeongdong

4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu, Seoul, Seoul
The price is ₹7,475 per night from 24 Jul to 25 Jul
₹7,475
₹8,376 total
24 Jul - 25 Jul
includes taxes & fees
Stay at this 4-star hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful staff and the clean rooms ...
8.6/10 Excellent! (1,623 reviews)
"I was very impressed with the property and the hotel as a whole! Our flight got delayed and we missed a day and the hotel was kind enough to hold onto our reservation even though it was clearly a popular time for tourists. They also checked us in extremely late and treated us with kindness all the ..."

Reviewed on 19 Jul 2025

Sotetsu Hotels The Splaisir Seoul Myeongdong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Samseong-dong

Default Image

Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Bongeunsa Temple. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Default Image

Yeoksam 1-dong

While you're in Yeoksam 1-dong, take in top sights like Kukkiwon or Teheranno, and hop on the metro to see more of the city at Yeoksam Station or Eonju Station.

Yeoksam 1-dong
Seoul Forest which includes a park and a city

Seongsu-dong

While you're in Seongsu-dong, take in top sights like Seoul Forest or Hangang Park, and hop on the metro to see more of the city at Seoul-forest Station or Ttukseom Station.

Seongsu-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(5 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu
Seocho-gu featuring modern architecture, a river or creek and a bridge

Seocho-gu

4.5/5(3 area reviews)

Consider a visit to Gangnam-daero and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.

Seocho-gu
Default Image

Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Seoul Central Mosque. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong

Samseong-dong Travel Guide