Revitalised in 2024, this luxury hotel near the Historic Centre offers a serene escape with elegant architecture and proximity to iconic landmarks. Delight in premium amenities like a free breakfast buffet, 24-hour room service, and memory foam beds for ultimate comfort.
Located in Historic Centre of Florence, a neighbourhood in Florence, Floren Hotel is near a train station. Basilica of Santa Maria Novella and Uffizi Gallery are cultural highlights, and some of the area's notable landmarks include Ponte Vecchio and Cathedral of Santa Maria del Fiore. Looking to enjoy an event or a game while in town? See what's happening at Visarno Arena or Stadio Artemio Franchi. Visit our Florence travel guide
Via Panzani, 17, Florence, FI, 50123
What's nearby
Piazza di Santa Maria Novella
2 min walk - 0.2 km
Basilica of Santa Maria Novella
3 min walk - 0.3 km
Cathedral of Santa Maria del Fiore
5 min walk - 0.5 km
Piazza della Signoria
6 min walk - 0.6 km
Piazza del Duomo
6 min walk - 0.6 km
Getting around
Unità Tram Stop
3 min walk
Florence (ZMS-Santa Maria Novella Train Station)
5 min walk
Peretola Airport (FLR)
21 min drive
Restaurants
Starbucks
1 min walk
Osteria Belle Donne
3 min walk
Antica Sosta degli Aldobrandi
3 min walk
The Fiddler's Elbow - Irish Pub
3 min walk
Osteria e Vinaino Cicalone
2 min walk
About this property
Floren Hotel
Luxury hotel remodelled in 2024 and located near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Piazza del Duomo, Floren Hotel provides a free breakfast buffet, a free daily manager's reception and a coffee shop/cafe. Stay connected with free in-room WiFi, with a speed of 100+ Mbps (good for 1–2 people or up to 6 devices), and guests can find other amenities, such as dry cleaning/laundry services and a bar.
You'll also enjoy perks such as:
Valet parking (surcharge), a lift and coffee/tea in reception
A computer station, 1 meeting room and a banquet hall
Luggage storage, multilingual staff and a porter/bellboy
Room features
All guest rooms at Floren Hotel offer comforts, such as 24-hour room service and premium bedding, in addition to perks, such as pillow menus and laptop-compatible safes.
In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
Available in some public areas: Free WiFi
Parking and transport
Valet parking on site (EUR 60 per night; includes in/out privileges)
Limited on-site valet parking
Food and drink
Free buffet breakfast available daily 7:00 AM to 11:00 AM
A bar/lounge
A coffee shop/cafe
A restaurant
Coffee and tea in common areas
Free daily manager's reception
Hosted evening meal available daily for a fee of EUR 120
Snack bar/deli
Family friendly
Snack bar/deli
Soundproofed rooms
Conveniences
24-hour front desk
Guidebooks
Luggage storage
Guest services
Change of bedsheets (on request)
Change of towels on request
Concierge services
Dry cleaning/laundry service
Housekeeping (daily)
Multilingual staff
Porter/bellhop
Tour and ticket assistance
Turndown service
Business services
Computer station
Meeting room
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age - 18
Check-out
Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets not allowed
Children and extra beds
Children are welcome
Rollaway/extra beds are not available.
Payment types at the property
Important information
Fees
You'll be asked to pay the following charges at the property. Fees may include applicable taxes:
A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.
We have included all charges provided to us by the property.
Optional extras
Valet parking fee: EUR 60 per night (in/out privileges)
Early check-in is available for a fee (subject to availability)
Late check-out is available for a fee (subject to availability)
Hosted evening meal: EUR 120
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
We should mention
All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation
Property class
This property has received its official star rating from the local rating authority.
Frequently asked questions
Is Floren Hotel pet-friendly?
No, pets are not allowed at this property.
How much does it cost to stay at Floren Hotel?
As of 19 Aug 2026, prices found for a 1-night stay for 2 adults at Floren Hotel on 22 Aug 2026 start from ₹31,040, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking at Floren Hotel?
Valet parking is available for EUR 60 per night.
What time is check-in at Floren Hotel?
Check-in start time: 3:00 PM; check-in end time: anytime. A fee applies for early check-in (subject to availability).
What time is check-out at Floren Hotel?
Checkout is at noon. Late check-out is available for a fee (subject to availability).
Where is Floren Hotel located?
Located in Historic Centre of Florence, this luxury hotel is steps away from Via de' Tornabuoni, Piazza di Santa Maria Novella and Basilica of Santa Maria Novella. Piazza del Duomo and Ponte Vecchio are also within 10 minutes. Unità Tram Stop and Valfonda - Stazione Santa Maria Novella Tram Stop are within a 5-minute walk.
Can I cancel my reservation for free and receive a full refund?
Yes, this property offers free cancellation on selected room rates because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.
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