Revitalised in 2024, this luxury hotel near the Historic Centre offers a serene escape with elegant architecture and proximity to iconic landmarks. Delight in premium amenities like a free breakfast buffet, 24-hour room service, and memory foam beds for ultimate comfort.
Luxury hotel remodelled in 2024 and located near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Ponte Vecchio, Floren Hotel provides a free breakfast buffet, a free daily manager's reception and a coffee shop/cafe. Stay connected with free in-room WiFi, with a speed of 100+ Mbps (good for 1–2 people or up to 6 devices), and guests can find other amenities, such as dry cleaning/laundry services and a bar.
You'll also enjoy perks such as:
Valet parking (surcharge), a banquet hall and 1 meeting room
A porter/bellboy, a lift and multilingual staff
A computer station, a 24-hour front desk and smoke-free property
Room features
All guest rooms at Floren Hotel offer comforts, such as 24-hour room service and premium bedding, in addition to perks, such as pillow menus and laptop-compatible safes.
Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age - 18
Check-out
Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets not allowed
Children and extra beds
Children are welcome
Rollaway/extra beds are not available.
Payment types at the property
Important information
Fees
You'll be asked to pay the following charges at the property. Fees may include applicable taxes:
A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.
We have included all charges provided to us by the property.
Optional extras
Valet parking fee: EUR 60 per night (in/out privileges)
Early check-in is available for a fee (subject to availability)
Late check-out is available for a fee (subject to availability)
Hosted evening meal: EUR 120
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
We should mention
All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation
National rating
This property has received its official star rating from the local rating authority.
Frequently asked questions
Is Floren Hotel pet-friendly?
No, pets are not allowed at this property.
How much does it cost to stay at Floren Hotel?
As of 21 May 2026, prices found for a 1-night stay for 2 adults at Floren Hotel on 31 May 2026 start from ₹51,326, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking at Floren Hotel?
Valet parking is available for EUR 60 per night.
What time is check-in at Floren Hotel?
Check-in start time: 3:00 PM; check-in end time: anytime. A fee applies for early check-in (subject to availability).
What time is check-out at Floren Hotel?
Checkout is at noon. Late check-out is available for a fee (subject to availability).
Where is Floren Hotel located?
Located in Historic Centre of Florence, this luxury hotel is steps away from Via de' Tornabuoni and Piazza di Santa Maria Novella. Ponte Vecchio and Cathedral of Santa Maria del Fiore are also within 10 minutes. Unità Tram Stop and Valfonda - Stazione Santa Maria Novella Tram Stop are within a 5-minute walk.
Can I cancel my reservation for free and receive a full refund?
Yes, this property offers free cancellation on selected room rates because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.
Have a question?
AI iconBetaBeta
Get instant answers with AI powered search of property information and reviews.
Reviews
Reviews
9.4
Exceptional
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
The hotel is perfectly positioned for moving about Florence. It was nicely renovated, well maintained and clean. The staff was cheerfully attentive and helpful. When we return, not if, the Floren will be our hotel. Cheers to the staff!
Ivan at the restaurant was so helpful and accommodating. It made our stay even better. The hotel was perfect.
Robeidy
Stayed 2 nights in Nov 2025
Verified
10/10 Excellent
Thuy
14 Jan 2026
Liked: Cleanliness, staff & service, amenities
The welcome from Frederico on checking in, Pedro for my husband’s birthday and Freddie providing my husband with an espresso at 6AM before we left on our day trip. These are the wonderful experiences from Floren that really stood out for us. The hotel is clean, central and just so lovely!
Fantastic hotel, very close to train station and all sites. The staff was great, the room was quite large for European standards, and the breakfast was absolutely amazing. So many buffet options and complimentary a la carte options. We loved our stay. We loved staying here and would do so again.
The cafe part of the hotel was lovely, the gelato donut and breakfast pastries were just amazing. Ana made a delicious espresso and delivered warm smiles. Very convenient, will definitely be back. I will be back! The Floren Hotel will be part of all future travel. Love Tola
It was in a great part of the city. Very walkable to most everything. Felt very safe and the hotel was beautiful. The staff went over and above to make sure our stay was comfortable. They are the real winners!!
It’s great place, rooms are on the small side but for a solo traveler that’s perfect. Breakfast is good, bathrooms very pleasant too. Everything was pretty good!
Matthew A.
Stayed 3 nights in May 2025
Verified
6/10 Okay
Ruben
6 Jan 2026
The lobby had a strange odor that seemed to be covered with a strong fragrance, which was sometimes uncomfortable. Occasionally, the same mix of odors was noticeable in the hallways and even in the room. The room itself was fine, though it stayed a bit too warm. The staff was friendly and did their best to assist, which helped make the stay easier overall.